There is no denying that in today’s day and age email marketing campaigns can bring in a huge profit for businesses. However, this occurs only if the campaigns are optimized properly. You may be under the impression that with so many inexpensive and free tools out there, you can send your campaigns in-house without running into any major roadblocks. We think that this is the wrong approach. You need someone that understands how to analyze your email campaign’s performance, and can fix potential problems that arise if you want your e-blasts bring in the most leads for your business.
Our digital team knows how to ensure that your email marketing campaigns are optimized. The main goal in sending out e-blasts is to get your content delivered to your customer’s inbox. We have tools to track data such as deliverability rates, total opens rates, amount of unsubscribes, total clicks, and more.
If you decide to partner up with MAN Marketing, we will provide you with a monthly report detailing the analytics of your campaigns so you get a better understanding of what is working and what areas have room for improvement. We will fix common issues including low delivery rates, flagged emails, Internet Service Provider (ISP) errors, and any other technical problems that arise. Our goal is to increase the overall deliverability of your e-blasts and provide you with solutions for any technical issues that we notice are hindering the performance of your campaigns.
If you would like to learn more about getting started with our email marketing service, please fill out a contact form or email Ed Mallof at emallof@manmarketing.com. We can’t wait to start sending your campaigns for you.
