Internet Display ads are the “boxes” on websites that are very clearly advertising a product, service or event. The obvious goal of a display ad is to be noticed. They can be place at the top of web pages as a traditional banner ad, or a larger text billboard ad, or they can even be videos. These types of digital ads appear on specific sections of websites that are reserved for paid advertising and are aimed at generating a quick conversion. Therefore, great designs, impressive call-to-actions and location are extremely important.
Internet display advertising has been around for quite some time, but today there are so many more options. Your ads can be displayed on multiple devices from desktop, to tablet or mobile. You can reach your audience through mobile websites or mobile apps as well. And your choices for targeting are more robust than ever. Let us show you how to reach the audience your looking for, with the message you want, when you want!
- Ads run on desktop and mobile concurrently with sales/promotions/events
- Channel targeting, behavioral/interest targeting
- Site retargeting, search retargeting
- All ads are compliant
Geo-Fencing
- Targeting individuals at a specific location(s)
- Serve ads to mobile devices at a specific location while the consumer is there (real-time)
- Potential for custom offers and landing page – conquest
Geo-Farming
- Targeting customers of competitors and/or similar businesses
- Use most recent historical data to serve ads to mobile devices within a designated geography
- Potential for custom offers and landing page – conquest
