We place Audio ads combined with Display ads based on location
With a 100% registered user base, advertising with Pandora takes out all of the guesswork. Registered users provide age, gender and their zip code. We know what they listen to and how they interact with music. Other insights, such as interests and psychographics, provide additional audience segments. Whether you want to reach moms in South Dakota or teens who love to rock in L.A., Pandora’s targeting platform allows us to zero in on your audience.
This precision targeting, combined with our massive scale, makes your ad dollars go further. So every impression is a smart impression. When it comes to Audio, no one does it better than Pandora. Listeners love Pandora because they’re in control of their music experience.
You can make meaningful connections with an audience no matter where or when they listen. With an accredited census-based audience metric, you can rest easy knowing every impression is a smart impression. We live by the mantra “what’s good for the listener is good for the advertiser,” so we limit our audio ads to four minutes per hour, ensuring that listeners stay engaged and your message will make an impact.
Every local business is different and has its own challenges. Pandora is a complete local advertising solution, leveraging the power of our logged in user base to target only the local listeners you want to reach, without any waste.