With fewer cars available and dealership grosses at all time highs, dealerships are pulling back from digital advertising and making the move to traditional branding strategies. Digital advertising has always been a race to the bottom in terms of gross and dealerships do not want to discount their available inventory. Instead, they are investing in […]
Is Direct Mail Dead?
I’ve been asked that question many times, but I’m happy to report that direct mail is alive and well. In fact, direct mail remains one of the highest measurable ROI mediums in a marketer’s toolkit. The secret to successful direct mail is personalization. That is what will make your direct mailer stand out for the […]
Old School Hack Fixes Dealership Inventory Problems
They say that necessity is the mother of invention and that’s never been more true than now. Severe vehicle shortages have caused dealerships across the nation to pay too much at auction for used car inventory. Now dealership’s are turning to their service lanes for a steady stream of available cars and eager sellers. With […]
Google My Business Inventory Feed Available through MAN Marketing
Now, for the first time, your dealership can display your inventory in real time on your Google My Business page. This is an exclusive opportunity to take advantage of a Google Beta Test Program. Your dealership can be among the first in the country to merchandise your inventory through Google My Business. The upside…to this […]
Social Media Ads: Know Your Platforms & Optimize Your Campaigns
There are many platforms to use for digital advertising. Facebook allows you to create unique ads tailored to your brand. Using Facebook for the bulk of your advertising puts you in control. You can determine your monthly budget, how long you want your ads to run, and even more customized features. Carousel ads allow you […]
Is Your Company’s Website Driving Customers Away? How to Maximize the User Experience
There are many components that go into creating a successful, profitable website. Design and SEO are two important aspects. If you feel that your company website is underperforming, MAN Marketing can help increase your web traffic. Our web developers can create unique, SEO-friendly, content-rich websites with ease. Our team is experienced with using CMS platforms […]
TV Commercials: Reach Your Targeted Audience
A high-quality and catchy TV commercial is a tool every business should have in its arsenal. It is proven that visuals and audio combined are both more entertaining and engaging than static images or text ads alone. If your commercial is created efficiently, it will make a lasting impact on your audience and will be […]
Display Ads: Get Your Promotions Noticed
Internet Display Ads are the image box ads on websites that are advertising a product, service or promotional sales event. They can be placed at the top of web pages like a traditional banner ad, as a larger text billboard ad, or they can even be video ads if you choose. Most display ads usually […]
Newspaper Advertising – It’s Been Around Decades for a Reason
In today’s digital age, we rarely go an hour without checking our email or sending a text message. It may come as a surprising fact that newspaper advertising is still one of the most effective methods of advertising for businesses who want to reach a massive number of potential customers. Newspaper advertising is affordable, easily […]
Make Sure They’re Listening: Pandora Ads
In this day and age, who doesn’t constantly listen to music? Whether you’re at work, at the gym, or in the car, most consumers enjoy background noise. Pandora Radio is one of the most popular music streaming services because its free and allows listeners to personalize their experience. In between songs, Pandora Radio places short […]