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August 24, 2021 By Ed Mallof

Why More Dealerships are Turning to Traditional Advertising during the Inventory Shortage.

A Small Pile of Newspapers

With fewer cars available and dealership grosses at all time highs, dealerships are pulling back from digital advertising and making the move to traditional branding strategies. Digital advertising has always been a race to the bottom in terms of gross and dealerships do not want to discount their available inventory.  Instead, they are investing in […]

Filed Under: Advertising Resources, Blog, Dealership Marketing Tagged With: #MANCanDo, Auto Dealership Marketing, Automotive Advertising, Automotive Marketing, Car Dealership Advertising, Car Dealership Marketing, Print Advertising

July 6, 2021 By Ed Mallof

Is Direct Mail Dead?

Mailbox and mail

I’ve been asked that question many times, but I’m happy to report that direct mail is alive and well.  In fact, direct mail remains one of the highest measurable ROI mediums in a marketer’s toolkit.  The secret to successful direct mail is personalization. That is what will make your direct mailer stand out for the […]

Filed Under: Advertising Resources, Blog, Dealership Marketing Tagged With: #MANCanDo, Advertising Agency in Chicago, Auto Dealership Marketing, Automotive Advertising, Automotive Marketing, Car Dealership Advertising, Car Dealership Marketing, Marketing Strategies

June 24, 2021 By Ed Mallof

Old School Hack Fixes Dealership Inventory Problems

Man Giving Keys To Auto Service Worker

They say that necessity is the mother of invention and that’s never been more true than now. Severe vehicle shortages have caused dealerships across the nation to pay too much at auction for used car inventory. Now dealership’s are turning to their service lanes for a steady stream of available cars and eager sellers. With […]

Filed Under: Blog, Dealership Marketing Tagged With: #MANCanDo, Auto Dealership Marketing, Automotive Advertising, Automotive Marketing, Car Dealership Advertising, Car Dealership Marketing

April 14, 2021 By Ed Mallof

Google My Business Inventory Feed Available through MAN Marketing

Man Looking At Auto Standing In Dealership Showroom

Now, for the first time, your dealership can display your inventory in real time on your Google My Business page. This is an exclusive opportunity to take advantage of a Google Beta Test Program. Your dealership can be among the first in the country to merchandise your inventory through Google My Business. The upside…to this […]

Filed Under: Advertising Resources, Blog, Dealership Marketing, New Technology Tagged With: Auto Dealership Marketing, Automotive Advertising, Automotive Marketing, Car Dealership Advertising, Car Dealership Marketing, Digital Marketing, Google My Business, Inventory Feed

December 12, 2018 By Ed Mallof

Social Media Ads: Know Your Platforms & Optimize Your Campaigns

Social Media Advertising

There are many platforms to use for digital advertising. Facebook allows you to create unique ads tailored to your brand. Using Facebook for the bulk of your advertising puts you in control. You can determine your monthly budget, how long you want your ads to run, and even more customized features. Carousel ads allow you […]

Filed Under: Advertising Resources, Blog Tagged With: #MANCanDo, Advertising Agency in Chicago, Automotive Advertising, Automotive Marketing, Car Dealership Advertising, Carousel Ads, Digital Marketing, Facebook Advertising, MAN Marketing, Marketing Strategies, Social Media Marketing

November 30, 2018 By Ed Mallof

Is Your Company’s Website Driving Customers Away? How to Maximize the User Experience

website development

There are many components that go into creating a successful, profitable website. Design and SEO are two important aspects. If you feel that your company website is underperforming, MAN Marketing can help increase your web traffic. Our web developers can create unique, SEO-friendly, content-rich websites with ease. Our team is experienced with using CMS platforms […]

Filed Under: Blog Tagged With: #MANCanDo, advertising agency and production house, Advertising Agency in Chicago, Auto Dealership Marketing, Automotive Advertising, Automotive Marketing, Car Dealership Advertising, Digital Marketing, MAN Marketing, Marketing Strategies, SEO, Website Design, Website Development

November 21, 2018 By Ed Mallof

TV Commercials: Reach Your Targeted Audience

A high-quality and catchy TV commercial is a tool every business should have in its arsenal. It is proven that visuals and audio combined are both more entertaining and engaging than static images or text ads alone. If your commercial is created efficiently, it will make a lasting impact on your audience and will be […]

Filed Under: Blog Tagged With: #MANCanDo, advertising agency and production house, Advertising Agency in Chicago, Auto Dealership Marketing, Car Dealership Advertising, Car Dealership Marketing, Digital Marketing, MAN Marketing, Marketing Strategies

November 8, 2018 By Ed Mallof

Display Ads: Get Your Promotions Noticed

Display Ads

Internet Display Ads are the image box ads on websites that are advertising a product, service or promotional sales event. They can be placed at the top of web pages like a traditional banner ad, as a larger text billboard ad, or they can even be video ads if you choose. Most display ads usually […]

Filed Under: Blog Tagged With: #MANCanDo, advertising agency and production house, Advertising Agency in Chicago, Auto Dealership Marketing, Automotive Advertising, Car Dealership Advertising, Digital Marketing, display ads, MAN Marketing, Marketing Strategies, new technology

November 1, 2018 By Ed Mallof

Newspaper Advertising – It’s Been Around Decades for a Reason

newspaper advertising

In today’s digital age, we rarely go an hour without checking our email or sending a text message. It may come as a surprising fact that newspaper advertising is still one of the most effective methods of advertising for businesses who want to reach a massive number of potential customers. Newspaper advertising is affordable, easily […]

Filed Under: Advertising Resources, Blog, Dealership Marketing Tagged With: #MANCanDo, advertising agency and production house, Advertising Agency in Chicago, Auto Dealership Marketing, Automotive Advertising, Car Dealership Advertising, Car Dealership Marketing, MAN Marketing, Marketing Strategies, Newspaper advertising, Print Advertising

October 26, 2018 By Ed Mallof

Make Sure They’re Listening: Pandora Ads

Pandora Ads

In this day and age, who doesn’t constantly listen to music? Whether you’re at work, at the gym, or in the car, most consumers enjoy background noise. Pandora Radio is one of the most popular music streaming services because its free and allows listeners to personalize their experience. In between songs, Pandora Radio places short […]

Filed Under: Advertising Resources, Blog, Dealership Marketing, New Technology Tagged With: #MANCanDo, advertising agency and production house, Advertising Agency in Chicago, Auto Dealership Marketing, Automotive Marketing, Car Dealership Advertising, Car Dealership Marketing, Digital Marketing, MAN Marketing, Marketing Strategies, new technology, Pandora, Pandora Ads

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